KLIKER

Pricing Intelligence & Digital Shelf Analytics Platform

Turn the digital shelf into decisions.

Know your market.Outperform your competition.Grow your revenue.

KLIKER gives brands and retailers one comparable view of prices, promotions, assortment, competitors and digital shelf execution across online retailers.

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How KLIKER turns many market sources into one structured layer Retailer sites, marketplaces, digital content and telco markets arrive in different formats. KLIKER collects, matches, validates and structures them into one comparable market view, which is then read by the dashboard, by custom and live Excel reports, by the API and data integrations, and — over MCP — by a compatible AI assistant. Up to 7 data refreshes a day Across licensed markets and categories Many sources Different formats, arriving all day. One structured market layer Clean, comparable and kept current. Use KLIKER data your way Connect it to the tools you use. Retailer sites Marketplaces Digital content Telco markets KLIKER Collect Match Validate Structure One comparable market view Historical data kept and ready SaaS dashboard All your market insights in one place. Custom reports Automated reports. Live data, your way. API & data integrations Connect KLIKER data to your systems. Your AI via MCP Connect your AI to KLIKER market data.
  1. Many sources

    Different formats, arriving all day.

    • Retailer sites
    • Marketplaces
    • Digital content
    • Telco markets
  2. One structured market layer

    Clean, comparable and kept current.

    • Collect
    • Match
    • Validate
    • Structure

    One comparable market view · historical data kept and ready

  3. Use KLIKER data your way

    Connect it to the tools you use.

    • SaaS dashboard
    • Custom reports
    • API & data integrations
    • Your AI via MCP

High-frequency market monitoring — up to 7 data refreshes per day

What KLIKER helps your team do

Questions KLIKER answers every day

No vanity metrics. Just the exact questions commercial teams open a tool to solve — understand what the market is doing, see where you stand in it, then act on what that shows.

  • Which retailer stopped listing our hero product?
  • Who dropped their price, and by how much?
  • Where are we losing Digital Shelf Share?
  • Which competitor is increasing promotional pressure?
  • Which of our products have incomplete content?
  • Where did new competing products appear?
  • Which retailer has the widest assortment in this category?
  • What changed since our last report?

KLIKER tracks these insights across every market and category in your subscription, updating continuously throughout the day. Answers go straight to the decision-makers—no manual reporting required.

01 · Market intelligence

More than a price monitoring tool.

Six connected intelligence layers built on the same structured market data. Price monitoring is where most teams start — KLIKER combines it with the broader market and digital shelf intelligence that explains why the number moved.

  • Digital shelf
  • Pricing
  • Promotions
  • Assortment & availability
  • Content & visibility
  • History & change

One-click benchmarking

Pick what to compare; KLIKER builds the comparison, already matched and standardised. Retailers, brands, technical specifications, pricing, promotions and stock — all exportable to Excel.

Every insight is only as good as the product matching behind it.

How benchmarking works

KLIKER benchmarking: seven Samsung television models compared across the Samsung brand shop, MediaMarkt-Saturn and Amazon.de on the German market, each cell showing the minimum price against the regular price, with promotion flags and a link to price history.
Minimum price against regular price, retailer by retailer — same model, already matched across three German sellers.
KLIKER Market Changes, detail: newly listed Xiaomi phones with the retailer carrying each one, how many retailers list it, how many days it has been on the market and its current price.
Every newly listed product with the retailer carrying it, days on market and price.

See what changed — without looking for it

Most market intelligence fails at the same point: somebody has to remember to check. KLIKER keeps a dated record of every monitored observation, so change is an event you receive rather than something you notice late.

  • New products — theirs and yours, the day they appear
  • Price changes — with the previous value and the size of the move
  • Stock changes — out-of-stock events and how fast a retailer recovers
  • Old stock — still listed, still priced, no longer moving
  • Promotion activity — campaigns starting and ending across the market
  • Crashed promotions — a competitor undercuts your promotion while it is still running
  • Delistings — the quiet ones nobody announces
  • Multi-year history — so “since when?” has an answer

Market changes in detail

02 · Reporting automation

Stop building the same market reports every week.

Collecting the data is only the first step. KLIKER builds reporting around your KPIs, markets, retailers and internal reporting logic, then delivers it into the workflows your teams already use.

Don’t adapt your business to our reports. We adapt KLIKER reporting to your business.

The reporting spectrum

03 · AI access

MCP — connect your AI directly to KLIKER data.

You are not forced into a single KLIKER interface. Analyse the intelligence in our dashboard, automate your existing reporting around it, connect it to your systems — or bring it straight into your own AI environment.

Model Context Protocol

Your AI. Powered by KLIKER data.

KLIKER supports MCP (Model Context Protocol), the open standard for connecting AI systems to external data. It lets your organisation make the KLIKER data it licenses accessible to compatible AI assistants and agents — through one standard connector, rather than a screenshot pasted into a chat.

Built for today’s analysts. Ready for tomorrow’s AI.

How KLIKER MCP works Compare with the API

Your environment Your AI Compatible assistant or agent, under your own governance
Structured intelligence KLIKER data Prices, promotions, availability, assortment, content and history

One standard connector, not a custom integration per tool.

What MCP is, and what it is not

  • KLIKER provides the structured market intelligence — prices, promotions, availability, assortment, content and history, matched and comparable.
  • MCP provides a standardised way for compatible AI systems to access it, without a custom connector per tool.
  • Your organisation provides the AI assistant or agent, under your own governance and approval.
  • Access follows your subscription — an AI client cannot reach data you are not licensed for.

KLIKER does not supply an agent and does not act autonomously on your behalf.

How KLIKER is packaged

One platform, three products, add-ons on top

License the dashboard, choose the products that match your market, and switch on only the delivery you need. Everything is quoted per scope — see plans & add-ons.

Core
KLIKER SaaS Dashboard
Our products
KLIKER 4P · KLIKER Digital Content · KLIKER Telco
Add-ons
API · MCP · Custom & scheduled reports · Live Excel · Custom Power BI · Extra users · Additional sources · Extended history

Trust

Data quality is a workflow, not a slogan.

KLIKER combines source-specific collection, product matching, structured validation, historical checks and human data-quality review. Users can trace products back to their source and report issues directly from the application.

  • Source-specific extraction — each retailer handled on its own terms
  • Unique product matching — and comparable-product logic across brands
  • Automated processing and validation states — unverified data does not silently become a chart
  • Historical consistency checks — anomalies tested against the product’s own trajectory
  • Data-quality team and in-app ticket workflow — people, not only rules

Every insight is only as good as the product matching behind it.

KLIKER does not publish a single accuracy percentage, because no one figure holds across every source, category and market. What it publishes is the process — and the ability to trace any number back to where it came from.

How the data works

Coverage

5000+ retailers

Monitored online retail sources across EMEA. Which of them are in your configuration is confirmed during scoping.

Breadth

50+ product categories

Category coverage varies by market; extra categories can be added to an existing subscription.

Cadence

Up to 7 refreshes a day

High-frequency market monitoring, with up to 7 data refreshes per day across licensed markets and categories — never a single overnight snapshot.

Customer references are listed at the top of this page. Review scores are published once each one is approved for use — nothing on this site is claimed before it is signed off. See how the data works.

Questions

Frequently asked

What is KLIKER?

An e-commerce market intelligence and reporting automation platform. It monitors online retailers for prices, promotions, availability, assortment, digital shelf position and product content, turns that into one comparable market view, and automates the recurring reporting built on top of it.

Is this only price monitoring?

No. Price is one of six connected layers — promotions, availability, assortment, digital shelf position and product content sit alongside it, with the history that shows when something moved and by how much.

Do we have to move our team into another dashboard?

No, and that is the point of the reporting layer. KLIKER can rebuild the recurring report your team already reads — as a refreshable Excel workbook, on a schedule to people without a login, or through the API into the BI layer you already have.

How much does KLIKER cost?

KLIKER is a subscription, quoted per scope: the products, markets and categories you license, the number of users, and the add-ons you switch on. See plans & add-ons.

Coverage, accuracy, matching, history, licences and delivery are answered in full on the FAQ.

Ready to see KLIKER in action?

Two ways to continue — pick whichever suits where you are.

Immediate · Self-service

Explore KLIKER with AI

See the platform immediately through an interactive AI-guided experience. No form, no meeting.

Explore KLIKER with AI
Personalised · Sales-led

Book a demo

Talk to our team about your markets, competitors and specific business requirements. Free trial available after the demo.

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