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Platform
One platform. Three products. Add-ons on top.
KLIKER is licensed as a core analytics product plus the data and delivery you actually need — so you are not paying for markets you don’t sell in or integrations you don’t use.
The short answer
Everyone starts with the KLIKER SaaS Dashboard. You then license one or more products — Pricing, Digital, Telco — scoped to your markets and categories, drawn from 5000+ retailers across EMEA and 50+ product categories. Everything else is about delivery: live Excel reports, scheduled and custom reports, the API, and MCP access for compatible AI assistants and agents.
Core product
KLIKER SaaS Dashboard
Explore, analyse and monitor your market. Built for analysts, pricing teams and category managers who need the answer before the meeting, not after it.
- Complete market overview — products, prices, promotions, availability and competitors in one place
- Advanced pricing analytics — price history, competitor comparison, average prices, price positioning
- Promotion intelligence — track market promotions, compare mechanics, spot opportunity and risk
- Competitor monitoring — new products, price moves, availability and campaign changes
- Portfolio analytics — by brand, category and retailer, including market coverage and range width
- Custom KPIs & target tracking — your own metrics and goals with notifications
- Interactive analysis & filtering — drill down by retailer, brand, category, product or period
- Reporting & export — Excel, PDF and scheduled distribution
Our products
License the data that matches your market
Products are independent. Most customers start with one and add another when a new team joins.
KLIKER 4P
Prices, promotions, availability and assortment across monitored online retailers. The backbone of competitor and retailer benchmarking.
Pricing, category and trade teams Product 02KLIKER Digital Content
The digital shelf itself: images, video, rich content, ratings, reviews, banners and retailer product-page quality.
E-commerce and brand content teams Product 03KLIKER Telco
Tariffs, devices and bundle economics, benchmarked across operators and channels.
Telco offer and device teamsAdd-ons
Switch on only what you need
KLIKER API
Connect your applications. Pull market data into BI, ERP or internal analytics on your own schedule.
API details →KLIKER MCP
Your AI. Powered by KLIKER data. A Model Context Protocol (MCP) server so compatible AI assistants and agents can work with the market intelligence you license.
MCP details →Custom reports
Tailored KPI structures, retailer logic and benchmarking workflows — scheduled and delivered.
Reporting details →Alerts & notifications
Get told when a competitor changes price, a product goes out of stock or a target is breached.
Targets & alerts →Extra users
Add seats individually or in blocks as the tool spreads from one team to the next.
Seat options →Additional data sources
Extra retailers, extra webshops, marketplaces and extra categories beyond your base scope.
Coverage options →Extended history
Longer look-back windows for trend and seasonality analysis, from the start of monitoring for that source.
History options →Live Excel reports
Refresh-on-demand workbooks connected to the KLIKER database, built around your existing template.
Live Excel →Delivery
Four ways the data reaches you
| Channel | Best for | Typical user | Effort to maintain |
|---|---|---|---|
| Dashboard | Exploring, filtering, drilling into a question | Analysts, category managers | None |
| Scheduled reports | Recurring reporting to people who never log in | Management, sales, regional teams | Set once |
| Live Excel | Teams that already work in Excel and want it live | Pricing, controlling, category | Refresh button |
| API | Feeding BI, ERP, data warehouses and internal tools | Data and IT teams | One integration |
| MCP | Giving compatible AI assistants and agents structured access to your licensed market intelligence | Teams adopting AI tooling | One connector |
Questions
Platform FAQ
Do I need all three products?
No. Products are licensed independently. A consumer-electronics brand typically starts with KLIKER 4P and adds KLIKER Digital Content when the e-commerce content team joins. Telecom operators usually start with KLIKER Telco.
Can I start small and expand later?
Yes. Scope is defined by markets, categories, users and add-ons, and each of those can be extended during the subscription. Extra users, extra data sources and extended history exist specifically for that.
Can our own AI tools use KLIKER data?
Yes, through the MCP add-on. MCP is a standard that lets compatible AI assistants and agents access the market intelligence you license, in a structured and controlled way. KLIKER supplies the data; the AI tooling stays yours.
How long does onboarding take?
It depends on scope — how many markets, categories and retailers are in your configuration, and whether custom reports or an integration are part of the first phase. Scoping is part of the demo conversation.
Scope it on a call
Bring your categories and your current reporting format. We will map them to products, users and add-ons.